About / Studio

The People Behind the Strategy.

Light-filled studio gallery
Story / 001

Founded on a conviction.

Leon Marketing began in 2018 as a quiet reaction to the agency model. We had spent the previous decade inside large shops watching strategy get decoupled from execution — and execution get decoupled from outcome.

We started Leon to put those three things back together. Small, senior teams. Long relationships. Real ownership of the metric that matters.

Today we are twelve people working with a curated roster of clients across DTC, B2B, professional services and hospitality. We turn down more work than we take.

Values

[ 01 — 04 ]
01

Strategy precedes tactics.

We won't ship work until we agree on what it's for. The brief is the deliverable.

02

Craft compounds.

Doing the small things well, every time, is how a practice gets a reputation.

03

Senior on every call.

The people who plan are the people who ship. No layered hierarchy.

04

Revenue is the metric.

We optimise for the two or three numbers that move the business. Vanity is a luxury we can't afford.

Leadership

Team / 003
Portrait of Devendra Singh Rathour

Devendra Singh Rathour

Founder & Director

Founded Leon Marketing LLC to bring strategic, data-led marketing to ambitious brands across India and beyond.

Portrait of Strategy Team

Strategy Team

Client Partners

Senior marketers and channel specialists who plan and execute every engagement end-to-end.

Portrait of Creative Team

Creative Team

Design & Editorial

Writers, designers and developers who turn strategy into distinctive brand experiences.

Milestones

  1. 2018

    Leon Marketing founded as a solo strategic practice.

  2. 2020

    First retainer roster of seven brands. SEO and content become the core.

  3. 2022

    Editorial division launches; first $1M case study delivered.

  4. 2023

    Team of twelve. Recognised by Awwwards and AdAge.

  5. 2025

    Crossed $12M in influenced client revenue across all engagements.

Recognition

Certifications & awards.

  • Google Premier Partner
  • Meta Business Partner
  • HubSpot Solutions Partner
  • Awwwards SOTD ×3
  • AdAge Small Agency '24
  • Webby Honoree '23

Curious whether we'd be a good fit?